1980’s

WISL HALL OF FAME: Bernie Romanoski

  • October 7, 2016
WISL HALL OF FAME: Bernie Romanoski

The Anthracite coal region of Pennsylvania has produced some of the finest athletes our country has known. In high school football, our schools are frequent winners of regional and state championships and nobody knew those teams and their coaches better than Bernie Romanoski. No WISL Hall of Fame entry would be complete without a little background history. Bernie was born on August 25th 1922, was a 1941 graduate of Coal Township High School and was a lifelong resident of the Shamokin-Coal Township area. He enlisted in the U.S. Army in 1942 and reached the rank of Sergeant. He served in both...

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The Story of “Letters To Santa”

  • December 22, 2014
The Story of “Letters To Santa”

  Growing up in the Shamokin and Mount Carmel area, it's likely that when you hear someone say "Letters To Santa" it brings a warm feeling to your heart. It may bring back memories of preparing your letter for Santa, probably with the help of your Mother or Father, and then either mailing it to WISL Radio (a.k.a. The North Pole) or going with Mom or Dad to drop it off at a local business, who would make sure it would get to Santa, then racing home from school, or maybe waking up extra early to hear Santa Clause read your letter live on WISL Radio. The program was "Letters To Santa"...

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"WISL Listening Post" Marketing Campaign

  • December 10, 2014
"WISL Listening Post" Marketing Campaign

In the 1980's WISL was under new ownership and a new marketing campaign was underway. The "I WISL in my car" campaign invited listeners to stop at various advertising businesses (a.k.a. "Listening Posts") in the Shamokin and Mount Carmel area and pick up a bumper sticker. Listeners were encouraged to proudly display the sticker on their car for a chance to win various prized as would be announced on WISL Radio. In this exhibit, we present one of the posters that each "Listening Post" would display, along with one of the bumper stickers listeners would pick up.    

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If You’re Going to Shamokin – a sonnet by Pete Wambach

  • July 4, 2014
If You’re Going to Shamokin – a sonnet by Pete Wambach

For Shamokin's 125th Anniversary celebration, Pete Wambach was brought to town by WISL's Tom Kutza to do what he did best, talk. For this special occasion, Pete chose to write a sonnet encompassing everything it meant live, breathe, eat and die in Shamokin. The sonnet was delivered by Pete at the 125th Anniversary Banquet on Friday August 25th 1989 and printed in the News-Item that weekend. 25 years later, as we celebrate the 150th anniversary of our city, it's appropriate to bring back Pete's wonderful words. A special thanks to Rose Broscius for locating and scanning these old newspaper...

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It’s a Beautiful Day in “The Region” with Pete Wambach

  • July 2, 2014
It’s a Beautiful Day in “The Region” with Pete Wambach

If you grew up in Pennsylvania in the 1970's and 80's, and found yourself anywhere near a radio, it's a good bet that you have heard this man's voice. From 1969 through 1985 the words "It's a Beautiful Day In Pennsylvania" were delivered through the gravelly vocal chords of one Pete Wambach. During it's run, the radio feature program officially titled "This is Pennsylvania," was broadcast on more than 100 Pennsylvania radio stations. The idea was simple, each day Pete presented a little known fact about the state's history, some local trivia from a long forgotten corner of the state or a highlight...

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WISL Advertising Rate Card #6524

  • June 13, 2014
WISL Advertising Rate Card #6524

What was the cost of advertising on WISL radio in the late 1980's into the early 90's? This rate was used to determine the different charges for advertising in each day-part and feature.

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WISL HALL OF FAME: “The Morning Mayor” Tom Kutza

  • May 7, 2014
WISL HALL OF FAME: “The Morning Mayor” Tom Kutza

There are few names more recognizable in the Shamokin and Mount Carmel areas than Tom Kutza, and even fewer that conjure up such positive and happy memories. Of all the voices heard over the WISL airwaves, Tom's was there the longest, spending roughly 34 years behind the microphone. To many, it's unimaginable to think that Tom worked anywhere else other than WISL, but believe it or not, there was a time that Tom was just a kid trying to break into the business. In radio, you needed to take whatever job or jobs you could get, and Tom's break into the business occurred at two different radio...

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WISL HALL OF FAME: Bob Rudy

  • May 6, 2014
WISL HALL OF FAME: Bob Rudy

Many big names in radio had their start at some small market radio station. They learned the ropes by working the late shifts, engineering sporting events and remote broadcasts and running public service and religious programming on Sunday mornings. These certainly weren't glamorous by any means, but for the budding young talent, any chance to get behind the mic was worth it, even if you were only reading the weather. South Central Pennsylvania radio listeners will recognize the name Bob Rudy from his 9 years at Oldies 96.1 WSOX as half of the "Mad Dog and Rudy Morning Show." However,...

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